Our mission here at Fett&Co. is to provide designs you'll love using only eco-friendly, sustainable clothing! Our designs are printed on either 100% Organic Cotton tees or tees made from 50% Organic cotton and 50% Recycled polyester from plastic bottles. All which is made in the USA which means we're ethical, sweatshop free and better for the environment! Sustainable fashion is the future, fast fashion is not.
What is Organic Cotton?
According to the Organic Trade Association, organic cotton is grown without the use of toxic pesticides or fertilizers. Methods such as beneficial insect releases, strip cutting of alfalfa and new weeding machinery help reduce the environmental impact of cotton crops. Third-party organizations certify that organic cotton farms use only these approved methods and do not spray toxic chemicals on their crops. Since Organic cotton crop does not use harmful chemicals like synthetic fertilizers or pesticides, it doesn't poison the water, soil or air, and is even more beneficial to the environment and wildlife surrounding the crop farm.
What is RPET? Or Recycled Polyester?
First, PET is considered a highly recyclable plastic. Used PET containers can be washed and re-melted into plasma, from which new items can be crafted. However, it can be really hard to collect clean, high quality plastics! This means very few PET containers can re-enter the cycle as food-grade containers. Less than half of plastic bottles purchased each year make it to recycling facilities. Only around 7% of those recycled are turned back into usable bottles.
Manufacturers take all the containers that cannot be reused for food and are used to make recycled polyester fabric, or "RPET". This recycled polyester fabric can be used to make products, like our T-Shirts!
Recycling plastics helps decrease the amount of plastic waste that enters landfills and uses less energy. Plastics in landfills take thousands of years to break down, and can leach toxic chemicals into the Earth. These chemicals can make their way into groundwater reserves, endangering both humans and animals. Plastics that “break down”, only do so into smaller pieces of plastic, which are still harmful to the ecosystems they may end up in. Energy is a big part of this equation, too! Creating a plastic water bottle from 100% recycled content uses 75% less energy than its virgin counterpart.
What is Fast Fashion?
Fast Fashion "is a contemporary term used by fashion retailers to express that designs move from catwalk quickly to capture current fashion trends." In other words, it's cheap clothing made from cheap, synthetic (made by chemical synthesis, especially to imitate a natural product) fabrics and sold at a cheap price. If you couldn't tell, it's cheap. The top main brands that excel in Fast Fashion are companies like Forever 21, Walmart, Target and many many more.
Throughout all stages of textile production, the aquatic, terrestrial, and atmospheric ecosystems experience lasting environmental harm. One of these harmful effects is the release of greenhouse gases into the air, thus polluting these various ecosystems. Along with the release of hazardous gases, various pesticides and dyes are consistently being released into the aquatic environment in each community the fashion sector operates in. On top of that, the main point of Fast Fashion is to quickly turn runway styles for the season and make it cheaply available to the public, thus creating cheaply made clothing and clothing that does last very long. The average American household produces 70 pounds of textile waste every year. When you compare that number to the entire country, there is roughly 10.5 million tons of textile waste being thrown away, thus polluting our environment and consuming our landfills.
What is Sustainable Fashion/Eco-Fashion?
Sustainable Fashion, or Slow Fashion, is fashion with a goal to create a system which can be supported indefinitely in terms of human impact on the environment and social responsibility. The three main goals are to have great quality, clean production that doesn't harm the environment, and fair prices for both the consumer and producers of the product.
Sustainable Fashion is made out of 100% natural or recycled fibers and natural dyes. From an environmental standpoint, the aim is to minimize any undesirable environmental effect of the product’s life cycle by ensuring efficient and careful use of natural resources (water, energy, land, soil, animals, plants, biodiversity, ecosystems, etc), selecting renewable energy sources (wind, solar, etc) at every stage, and maximizing repair, remake, reuse, and recycling of the product and its components. All in which help contribute to less textile waste and pollution to our landfills and environment.
How do I avoid contributing to the problem of Fast Fashion?
In the large company world, I would suggest only shopping with companies who offer eco-friendly clothing, like H&M and ASOS, and only purchase items that are labeled as such (because they do offer both slow and fast fashion items, which can get confusing).
In the Small Shop world, I suggest looking at the shops FAQ and seeing what type of products they use. For T-Shirts, stay away from companies who print on Gildan, Bella+Canvas, Anvil, Hanes, or American Apparel brands. All of these companies use textiles sprayed with pesticides or harmful dyes, and also use sweatshops or cheap, unethical working conditions.
Lastly, donate or sell your unwanted clothing! Do not throw away your clothing. This is harmful to the environment and completely pollutes our landfills. And from now on, only buy sustainable fashion!